Citrix Brand Unification – Product Renames


Citrix has announced a brand unification effort in order to simplify product naming.  Here’s what you need to know!

Former Name

New Name

Citrix Provisioning Service Citrix Provisioning
Citrix Receiver Citrix Workspace App
Citrix Workspace Service Citrix Workspace
Citrix Workspace Suite Citrix Workspace
Citrix XenApp Citrix Virtual Apps
Citrix XenApp and XenDesktop Citrix Virtual Apps and Desktops
Citrix XenApp and XenDesktop Service Citrix Virtual Apps and Desktops
Citrix XenDesktop Citrix Virtual Desktops
Citrix XenMobile Citrix Endpoint Management
ShareFile Citrix Content Collaboration
StoreFront StoreFront (no change)
XenServer Citrix Hypervisor
NetScaler ADC Citrix ADC
NetScaler AppFirewall Citrix Web App Firewall
NetScaler Access Gateway Citrix Gateway
NetScaler Management and Analytics System Citrix Application Delivery Management
NetScaler SD-WAN Citrix SD-WAN
NetScaler Secure Web Gateway Citrix Secure Web Gateway
NetScaler Unified Gateway Citrix Gateway
NetScaler Web App Security Citrix Web App Security

As you can see, these renames are aligning product names with what many people have done for years and it does simplify calling out the solution names as “Citrix”.  Personally I think that the Receiver product unification will be awesome with the new features, but I’m interested to know what you think!

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